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How Denmark's Second Largest News Publisher Combines Journalism With Product Thinking

Interview: Jysk Fynske's "reader pledges" is a form of contract between journalists and readers. Read how and why they are doing it.
How Denmark's Second Largest News Publisher Combines Journalism With Product Thinking
Photo: Pexels

What has 15 daily newspapers, 63 weeklies, 4 radio stations, a nation-wide talk radio, a range of news websites – and wants to help its journalists and editors understand their users as real people with real needs?

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