Cross-Product Content: How a TV Station Experiments With Podcasts
For publishers, repackaging content for re-use across different channels and products has always been a dream. Here's how TV 2 Nord is doing it – and some tips from an expert.
An Introduction to User Needs for News Publishers
For years publishers have been pushing news on an endless cycle. In a free ad-based world where clicks rule that might make sense. A subscription business doesn't work like that.
How Denmark's Second Largest News Publisher Combines Journalism With Product Thinking
Interview: Jysk Fynske's "reader pledges" is a form of contract between journalists and readers. Read how and why they are doing it.
Data Strategy: Why Denmark's Ekstra Bladet Is Leaving Google Analytics
For many years, Google Analytics has been the go-to tool for website analytics and insights, for publishers as well. Now one of Denmark's biggest and busiest websites is saying goodbye.
Gamification on Duolingo and What to Learn From It
Learning something by yourself requires pacing and rewards. Duolingo has figured this out better than perhaps anyone, but nudging like this should always be about the user's goals.
Why Publishers Need to Care About Algorithm Transparency
People want algorithms. But how to integrate the power of algorithms without eroding trust? And why is it important not to be too transparent?
